Member’s Update – December 4, 2020

What is “Strategic” Planning?

Most people think “strategic” planning is something big companies do.

Most entrepreneurs fly by the seat of their pants and take things as they come.

That’s why big companies make big money…

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Member’s Update – November 27, 2020

The Power of One In Your Sales Messages

Over the last 5 years I’ve been doing more copywriting training and teaching than I did in the first 19 years of my 24-year online career (that’s a mouthful)!

I’ve noticed some trends that repeat themselves over and over again in copy that does work…

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Member’s Update – November 20, 2020

What You Think About Expands!

It struck me recently that the purpose behind Thanksgiving may be lost… at least in the mainstream media and retail stores.

The purpose of Thanksgiving is to give thanks and express gratitude.

When you think about that…

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