Sales Copywriting and Content Marketing Hacks Podcast 110 : How do you set yourself to be seen as an industry or subject matter expert?
Jim and Stew take on a Facebook Group question asking about becoming an expert in your field. What makes you the expert people want to do business with?
In a nutshell, experience and knowledge of how to answer specific problems but also continuing to evolve with the field and technology to remain relevant. There is a difference between a subject matter expert and an industry expert. Learn the difference and how you can stay on top of your business environment.
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