If I had to start all over again in my niche, there are a number of things I would differently to get further along the trail a lot faster. If you’re trying to establish yourself as an expert, I hope these little tips will help you too!
Don’t Worry About What Others Think
Haters are gonna hate! That’s a fact of life. About 10% of the people will hate you no matter what you do or say on any topic. They know more than you do. They don’t like your picture. They don’t like your writing style. They don’t like your voice.
There’ll be a million reasons why you suck! Ignore these people. They are meaningless to your life. Focus on the people who will like what you do and appreciate your value! There are 10% who will love everything you do. Focus on them. And then try to recruit more of those people from the ones in the 80% in the middle who can grow to love you. You do this will adding value to their lives daily.
Be More Passionate
I held back for a lot of years. I tried to be “professional” and neutral in all situations. Balanced and impartial. This didn’t endear anyone to me. It made me like everyone else. When I got more passionate, people starting making decisions about me. They either “loved me or hated me” – but there was no money in the middle. Your passion about your topic and helping others will drive your business and build your following.
Don’t Be Afraid Of Making Mistakes
The old adage of “nobody’s perfect” rings true online. Things move so fast you have to figure out what works, especially when you’re learning and applying new technology. As the #1 expert in your field, people want to know what mistakes to avoid. What better person than YOU to teach them what NOT to do? So learn from your mistakes, share them, and revel in them because they show you’re an authentic expert others can trust!
Being the #1 expert means you are the authentic expert who has “been there, done that, got the t-shirt” type of person! You have been where your audience is and you continue to be there for them in mind, body and spirit. That’s what I would have done sooner. STOP worrying about being perfect or what others think. START being a leader who is honest about what it really takes to be successful, no matter what niche you’re in!
By the way, my buddy Russell Brunson has come out with a new book “Expert Secrets” that teaches you how to build a huge following and have people pay you for your expertise and advice.
I’ve read the book, it’s amazing and he’ll give you a free copy (all you need to do is pay for the shipping).
Grab your copy of “Expert Secrets” here: http://funnelscripts.com/expertsecrets
5 Comments
Sharon Horne Ellstrom
April 17, 2017Fantastic. Tried the tool, as I watched you…nice to know I am not the only one who talks to myself while I write! Took me longer than 10 minutes, but the wizard made it so easy to just knock out a post with link! Thanks Jim.
John Sullivan
April 17, 2017Thank you!
Tim Cooper
April 18, 2017Hey Jim
I always enjoy your material. You are definitely up there as an expert in marketing and copywriting. (Well that’s my experience anyway).
Your material is always informative, useful and enjoyable to consume.
Thank you for your continued contribution. It is appreciated.
Cheers, Tim
Stephen de Jager
April 18, 2017Hi Jim,
Great article and one that I can certainly relate to. Being a polarising character myself, I couldn’t agree with you more. I’m told that I am a dosage person and for some, just a little taste and they’re hooked. For a great many others the negative side effects from a dose are instantly discernible and can last for days, if not weeks.
Cest la view and cheers for a good read!
Betty Pace
April 18, 2017Hey Jim, thanks for this article that covers a plethora of topics. Enjoyed it greatly.
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