What’s The Secret Way to Hook Your Audience and Make a Sale?
What’s The Secret Way to Hook Your Audience and Make a Sale?
It’s true! The fastest and easiest way to hook your audience is with a question.
Traditional sales approaches tell us to ask somebody a question so you can get a ‘yes’ answer.
This is a time-tested principle in sales: asking questions like, ‘Hey! Do you want more book sales?’ or ‘Hey! Do you want to sell more of your books?’
But there’s a problem with this approach…
If You Want To Make Sales, You’ve Got To Make Enemies
“Does that mean we’re going to piss people off and make money?”
Yes. That’s exactly what it means.
And what do I mean by “make enemies to make sales?”
Let me explain it this way…
You’ve probably heard the phrase,
“People hate to be sold, but they love to buy.”