“Messages that are written at a third-grade reading level receive 36% more responses” – Boomerang
The big idea here is people aren’t stupid… they’re busy! They only have so much bandwidth to expend trying to understand all the information coming at them all at once.
It’s not up to them to understand you… it’s up to YOU to understand them and communicate in a way that gets the information across fast.
If you want to create simple, powerful, effective sales copy that just plain works, check out my international best-selling book at https://CopywritingSecrets.com.
Link to my #1 Tip For Headlines That Hook Like Crazy:
#1 Tip For Headlines That Hook Like Crazy [Video]
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