Sales Copywriting & Content Marketing Hacks Podcast

We help entrepreneurs sell more with less effort and less stress... no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more.
WARNING: we are not here to teach copywriters the finer points of copywriting... we're here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!
Build a List or a Tribe? – SCCMH [Podcast 159]
Jim Edwards and Stew Smith discuss the difference between building a list that you pepper with emails (that often get deleted) or you build a tribe that would pay for your newsletters and emails because you add so much value to them.
Case Studies and Testimonials for Your Business – SCCMH [Podcast 158]
Jim Edwards and Stew Smith discuss the how to get and use awesome testimonials and make case studies to help you sell your products and services.
Get more sales by showing people how other people succeed using your business.
Don’t Skip Creativity Day – SCCMH [Podcast 157]
Jim Edwards and Stew Smith discuss the creativity day that helps to not only focus your efforts on engaging content marketing but also streamlines the daily job tasks for the next several days. Practice getting into a creative state with purpose and objectives vs. hoping creativity comes as a consequence of daily actions.
Five Words with Jim Edwards That Will Change Your Life – SCCMH [Podcast 155]
Five Words with Jim Edwards That Will Change Your Life
Don’t miss this fun challenge that Jim handled well and taught some important ways to deal with goal achievement, business success, and accomplishing tasks throughout life…
Is Email Marketing Dead? – SCCMH [Podcast 153]
Is Email Marketing Dead? What do you think? We think it’s very much still alive. On this week’s podcast Jim and Stew Smith discuss five tips for simple and effective newsletter / email marketing…
The Fastest Ways to Make Content – SCCMH [Podcast 154]
Jim Edwards and Stew Smith discuss the fastest ways to make content for your business (video, social media, meme, emails, articles, etc…). If you have a business and you want it to continue growing, you need to put out good and useful content for people to consume. Being consistent with this content is key but having a quick system to creating it is where the magic is…
Sales Stories: Breakdown of Best Sales Stories and What Makes Them Effective – SCCMH [Podcast 152]
“Jim and Stew discuss (and ask for examples from the live audience) some of their best sales stories and why they worked: A sales story can develop from your identity or origin story into an effective piece of marketing, but you have to be careful and not let it box you into a business that cannot evolve from that story and continue to remain relevant and in front of your market…
Asking the Right Questions to Build Effective Testimonials – SCCMH [Podcast 151]
“Asking the Right Questions to Build Effective Testimonials”
Jim and Stew discuss ways to get effective testimonials by simply asking the right questions to your customers. Check out these walk throughs by Jim using Funnel Scripts (https://www.funnelscripts.com) and the Quote Wizard in the premium membership…
Six Questions to Build a Sales Story – SCCMH [Podcast 150]
“Six Questions to Build a Sales Story – SCCMH”
Jim Edwards and Stew Smith discuss what it takes to become an expert story teller with your sales copy.
Compelling stories can help you engage customers and get them to know you a little better as the expert who can help them with their problems through your products or services. Check out these six questions to ask yourself to help you build such a story…
Are You Considered the Expert in Your Field? – SCCMH [Podcast 149]
“Are You Considered the Expert in Your Field? – SCCMH [Podcast 149]”
Jim Edwards and Stew Smith discuss what it takes to become an expert in your market. Are you perceived as the expert by future customers / current customers? Why? Experience? Education? Coaching / Teaching Ability? See what makes YOU the expert in your field…
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