Weekly Update – August 23, 2023

Article of the Week This Changed Everything For Me!  “The New Frontier of Copywriting: Harnessing the Power of DISC”  Copywriting veteran discovers the game-changing power of DISC in sales copy DISC communication categories revolutionize copywriting techniques Communication styles can drastically change based on the situation, leading to more effective copy Incorporating DISC into copywriting software…

Continue Reading →

Weekly Update – August 16, 2023

Article of the Week The “Cheat Codes” For Your Headlines How to instantly amplify the effectiveness of every headline you create for every blog post, sales letter, video… and MORE! What headlines REALLY do… and how to make them do it better How DISC amps up the power of any headline The single biggest headline…

Continue Reading →

Weekly Update – August 9, 2023

The Mind-blowing Influence of DISC on Copywriting: This Will Change How You Sell Forever!

The Significance of DISC in Sales Copy and Content Marketing

• The DISC model (Dominance, Influence, Steadiness, Conscientiousness) is a powerful tool to understand different personality types and communicate effectively with them.

• In sales or marketing, DISC can help craft messages that resonate with your audience, making them more likely to click, try or buy.

• People don’t always fit perfectly into one DISC category; they can show different traits in different situations, so it’s crucial to be adaptable in your communication.

• Successful communication relies on understanding your audience’s style, not sticking to your own. It’s your job as the communicator to ensure your message is well received.

• The best salespeople use DISC, knowingly or unknowingly, to connect effectively with their audience. Utilizing DISC can significantly enhance your communication skills, leading to greater success in sales and marketing.

Continue Reading →

Stop Guessing & Stop Wasting Time (and Money)

Unlock the Secrets to Connecting with Your Customers on a Personal Level

• Uncover the biggest mistakes entrepreneurs make when defining their ideal customer avatar

• Learn how to segment your audience for maximum ROI

• Discover how to understand your ideal customer’s needs and desires

As an entrepreneur, it can be difficult to connect with your ideal customers at a deep level without wasting countless hours guessing (or trying to remember) what will motivate them to buy, try, click, or sign up.

Many entrepreneurs make mistakes when it comes to…

Continue Reading →

If you like ChatGPT… if you use it at all… you MUST read this ASAP!

Let me begin with a startling admission… I use the software engine behind ChatGPT every day (though I use a tricked-out version in my own site we call “Genie Chat” that gives me a ton more options than plain ChatGPT).

Chatbots like ChatGPT are great “playground” tools – or at least that’s how I use them. It’s fun to mess around and see what I can conjure up with prompts I found on Reddit, or some bizzopp huckster on YouTube.

It’s a world-changing tool… no doubt!

But for those of us who don’t have hours to mess around and need to get an instant result so we can move on with our day, ChatGPT, as with anything, it has its limitations.

Continue Reading →

Makes Selling So Easy – It Feels Like Cheating… But It’s NOT!

If you’ve ever felt overwhelmed and discouraged trying to write your own long-form sales letter, you are not alone.

It took me 4 years to figure out how to write my first long-form sales letter. But when I finally got it put up, my sales went up 250% literally overnight!

My friend Anza just stunned me with her long form sales letter and the fact that…

She wrote the entire first draft of her sales letter in less than 5 minutes using her secret weapon!

Continue Reading →

Weekly Update – April 19, 2023

Jim’s Golden Nuggets AI Genies: YOUR Secret Weapon for Streamlining Your Sales Copy and Content Creation Automate Your Writing with AI Genies for Maximum Efficiency Writing copy and content can be a daunting task, especially if you don’t have any prior experience or the time to sit down and write it from scratch! But with…

Continue Reading →

Is Today’s AI Really Artificial Intelligence… Or Just a Clever Parrot?

Get the whole story here…

In case nobody has explained it to you, the GPT in Chat GPT stands for “Generative Pre-trained Transformer,” and is a type of AI that uses natural language processing (NLP) to generate human-like text.

It is based on an algorithm that uses a large dataset of text (Large Language Learning Models – LLLM) to learn how to write similar sentences. GPT AI is typically used to generate natural language text from a prompt, such as a headline or a sentence.

Key point: This type of AI is focused on mimicking language patterns and does not actually think.

It’s a very expensive parrot…

Continue Reading →