How To Address Different Genders Simultaneously In Sales Copy
How To Address Different Genders Simultaneously In Sales Copy
When creating sales copy to address different genders, you should focus on three things:
1. Being sensitive
2. Being authentic
3. Being frank
Be Sensitive…
To address different genders at the same time, you must be sensitive. For complicated reasons beyond the scope of this article, some words will “trigger” people and offend them. You should try to avoid those, but you don’t have to be so careful that you hamstring…
How do you address different genders at the same time in sales copy? [video]
How do you address different genders at the same time in sales copy? PS – no matter what you say, you will piss someone off… don’t sweat it. Be genuine and sincere… seek to help people… and don’t worry about it. Want to make more sales and have an amazing time learning how to do…