Should I Ever Go Negative In My Copywriting?
Going “negative” in your copywriting is something you must be aware of, but I think there are two ways that you can go negative. 😖😳🤬 One is a good way and one is a bad way. Let’s talk about the good way first. 👍👏🙌 The good way to go negative is to basically meet people…
Weekly Update – May 2, 2018
A Note From Jim What’s the fastest way to create great content for social media? If in doubt, answer a question! If you answer an important question for your target audience, you can: Create some great content fast Make an impression on your followers Pick up new subscribers and sales Yep… it’s that easy. And…
Which personality will you share?
You Can Share More Of Yourself Without Feeling Weird! Here’s How…🤗 Recently we’ve been talking about showing the multiple facets of your personality and the fact that you can tie in stories from various parts of your life, past and present. Those stories can come from experiences you’ve had, or roles that you play, or…
🌶The Secret Sauce That Spices Up ANY Sales Copy 🌶
Yesterday, I taught a class on how to define your customer avatar for your copywriting. One of my students, Rodney asked, “Okay, I understand having an avatar for my copywriting. But, what about me as the person writing the copy? Is there such a thing as an avatar for me writing the copy?”✍ What Rodney’s…
Struggling To Write Better Ads?
Here’s another exciting 3-part tip to help you get better at copywriting. Here’s critical insight for every online business pro who wants to write better ads and sell more, without having to spend a fortune on ads to figure it out. Tip #1: The Reason We Have Trouble Writing Our Own Ads The answer can…
The #1 Copy Writing Mistake Every Entrepreneur Must Avoid Like The Plague
The #1 copy writing mistake entrepreneurs make is to make their sales copy all about themselves instead of their prospective customer. What do I mean? Well, they tell the prospect how great their product is, how smart they are, how long they’ve been in business and how their product works. The customer doesn’t care about…