THREE (3) angles to test in your sales copy… [VIDEO]

I recently realized that I’m violating one of the rules that I tell everybody and over the last year and I’ve fallen into this pattern where everything is about the problem. While searching for another angle I remembered the 3X Benefits Stack… 

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2 Comments

  • David Borrows

    Reply Reply February 27, 2020

    Good thoughts Jim. My takeaway from your chat is that there is no “one size fits all”.

    • Brandon Guthrie

      Reply Reply April 11, 2020

      Love it!

      Don’t get stuck in one method and test test test. Let the data speak for itself.

      Just throw them all in a dynamic campaign and run em!

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