Weekly Update – February 2, 2022

A Note From Jim

Author = Expert = More Influence = More Connection = More Impact!

The Word Of The Day Is “Author”

When most people see the word “author” they quickly imagine someone who wrote a book. Others sometimes think of their favorite writer or their favorite book series.

But some entrepreneurs, coaches, speakers, and professionals with dreams of becoming a published author also think of it taking forever to become an author and it’s mostly a matter of luck if you’re successful or not.

When I think of the word “author,” I think of a respected expert others pay very close attention to for advice, coaching, and wisdom.

Here are some thoughts about the word author as it pertains to creating and self-publishing your own original book fast, especially if you want to quickly establish yourself as a trusted expert in your niche market:

  • We’ve been trained since childhood that authors are really smart and should be respected.
  • For as long as I can remember, I loved books and thought about how cool it would be to write my own book one day.
  • When I finally wrote my first book, it took me 4 years to complete.
  • One of my more recent books took less than 75 minutes to create the content.
  • I’ve learned over the years that being an author doesn’t have to take months or years to accomplish… especially if you have the right tools and strategies.

Bottom line: being an author can change your life and revolutionize your business very quickly.

If becoming an expert by publishing your own book appeals to you (and it should), sit down and write out all the different ways having your own book would massively change your business… your life… and even your perception of yourself and your abilities.

9 Ways To Use Your Own Book To Build Your Business – No Matter What Business You’re In

  1. Use As A $29 Business Card With Potential Clients
  2. Use As A Lead Magnet To Build Your List
  3. Use As A Credibility Builder At Conferences And Networking Events
  4. Use As A Textbook For Your Coaching Program
  5. Use At The Top Of Your Funnel To Make Additional Offers
  6. Make 70% Royalties On Amazon – The Internet’s #1 Retailer
  7. Sell At The Back Of The Room When You Speak
  8. Use As A Thank You Gift With Existing Customers
  9. Use As A Bonus To Drive Sales Of Another Product

If you want to discover the secrets to quickly become the dominant authority in your market and establish yourself as a trusted expert in your niche (without being chained to your keyboard 18 hours a day for months on end), check out 7 Day Ebook.


Featured Article

Why do headlines matter?

You may not know this, but for 10 years, I was a syndicated newspaper columnist. That meant I wrote real articles that appeared in real newspapers across the US, as well as in magazines around the world.

During this time, I started noticing a pattern with my editor. Never anything major or even noticeable, but he kept changing my headline. Finally, I called him and asked what was up…

I didn’t know it at the time, but what he told me was one of the most valuable copywriting lessons I ever got in my life.

Find out what it was


7DayEbook-Version 2“If you have always believed you could write an ebook but didn’t know where to start, this is the place to go.”

If you have always believed you could write an ebook but didn’t know where to start, this is the place to go.  Jim makes it so easy in a step by step format, with plenty of tips and tricks that he has learned the hard way in over a decade of marketing ebooks.

– Dy Witt

 Want to enjoy the authority of being a real, published author? 7 Day Ebook holds the keys you need to succeed! Get it HERE


Weekly Content Round Up

Join Jim as he goes live on Facebook and shares valuable nuggets of information with his followers.

How To Be THE Expert In Your Niche

How To Be The #1 “Hooker” In Your Niche

Word Of The Day: Hook

Wanna Get Rich? – Start Writing For Third Graders!

#1 Tip For Headlines That Hook Like Crazy


Sales Copywriting & Content Marketing Hacks Podcast Recap

We help entrepreneurs sell more with less effort and less stress… no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more.

WARNING: we are not here to teach copywriters the finer points of copywriting… we’re here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!

Marketing Diary – Do One Daily – SCCMH [Podcast 142]

Using Quotes to Your Advantage in Content Marketing – SCCMH [Podcast 141]

Brainstorming Content Marketing with Jim Edwards – SCCMH [Podcast 140]

Content Marketing Creation Ideas – SCCMH [Podcast 139]

What Makes a Good OFFER for Content Marketing? SCCMH [Podcast 138]

To watch more episodes Click Here!


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