Why Becoming Known as an Expert Starts Online

I’ve been reading a book by my buddy Alden Mills, who’s a former Navy Seal. The book is entitled, ‘Unstoppable Teams, The Four Essential Actions of High Performance Leadership.” Alden knows what he’s talking about because he’s the guy who built up the company Perfect Fitness and sold the Perfect Pushup using online infomercials.

Even though Alden and I are partners on the Sixty-Second Selling Machine program, I was thinking about how I could apply what he talks about in his book to my own organization and the people who work for me.

While reading this book I realized:

If we want to be seen as experts we also have to be leaders online, especially on social media.

Think about the people you really pay attention to on social media. They aren’t just the ones who have huge followings. They’re not just focused on sharing knowledge, but they’re leading a group of people.

To become known as an expert, you need to also become a leader.

One doesn’t work without another.

The principles of great leadership are vital.

The only problem here is that there are plenty of leadership books focused on corporate issues. These are not meant for people like me and you.

In truth, I think that we all need to become leaders, and we all are leaders (whether we want to be or not). Some of us are better at this than others, but we can all improve our leadership skills.

Alden’s book really opened my eyes to this.

Overall, I give the book a 9.5 out of 10 because it is helpful and quite easy to follow for anyone. So, I recommend you read it too. You’ll discover principles for online teams, how to manage people remotely, and other useful information.

It will help you understand the missing ingredient of becoming a true expert: Leadership!

So an important step on the road to being seen as a true expert is to start with becoming a leader online.

Leading people on social media can help you achieve great things!

And if you need extra tips on how to use social media to your advantage, join me at Sales Copy And Content Marketing Hacks With Jim Edwards Facebook group. Just click here to request access!

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  • Adventago

    Reply Reply November 14, 2020

    Great post-jim A part of me is still really scared of becoming a leader

    I don’t want to be jumped on in the middle of Walmart because I am really famous

    I kind of like being unknown but at the same time I know that pool do business with people they like

    And it’s a great asset to be a public figure

    I’m not sure how to solve this

    1. I want people to know me and like me


    2. I don’t want to know to the point I cant step out my front door

    What do you think I should do???

    I would love to know your suggestions

    Anyway have a great day with your friend Adventago 🙂

  • Karlyn Bunting

    Reply Reply November 14, 2020

    I appreciate your Review of “Unstoppable Teams” and, of course, the fact that you invite Alden Mills to join us on the Jim Boat 8 where he spoke about this Book.

    I’ve listened to “Be Unstoppable” which is a letter to his children should he have not returned from any of his missions while serving as a Navy Seal.

    As for Adventago’s concern above…I remember the first time I was at a Restaurant at the Grand Canyon and someone recognized me from my voice and video from one of the early videos we created after attending Website Video Secrets…it’s nice to be recognized, however, with all the other distractions now in the World I wouldn’t let it cause you much concern. Yes, there will always be the occasional troll, but ya gotta learn to deal with them appropriately anyways…not saying I always have, but you gotta learn…it’s our World now.

    Thanks again for getting Alden on The Jim Boat!

  • Jim

    Reply Reply November 18, 2020

    Glad you all enjoyed it!!!

  • Jim

    Reply Reply November 18, 2020

    Adventago… you just need to step out and do it!

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