Weekly Update – November 25, 2020

A Note From Jim Simple Approach You can’t do everything all at once. Multi-tasking is a lie. You can only focus on one thing at a time. So, that means focus every day on the ONE thing that is most important that day. If it gets done early, then I’ll move on to the next…

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Ten Most Lethal Copywriting Mistakes – SCCMH Podcast 9 [podcast + transcript]

“Ten Most Lethal Copywriting Mistakes”

Jim Edwards hits it out of the park with this top ten list focusing on mistakes in copywriting.  

A brief synopsis is the following:

1 – No headline or title (or crappy one)

2 – Features only with no benefits or meaning

3 – Don’t talk about  yourself – Talk TO the customer…

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