People Want What They Can’t Have, Including Bagels!
People Want What They Can’t Have, Including Bagels!
I remember a funny story about picking up my dad from the hospital with my mom.
We went to a bagel shop, and I was amazed. I got this bagel with plenty of cream cheese, capers, and smoked salmon. The bagel was amazing and reminded me of fond memories in Northern Virginia where amazing bagel shops are frequently found in virtually any strip mall.
The truth is, it isn’t always possible…
Weekly Update – March 31, 2021
A Note From Jim Scarcity VS Urgency Most people associate urgency with scarcity. Urgency is a feeling that gets people to act NOW. Scarcity is a LIMIT of some kind (limited time price, limited quantity, expiration date, etc.). Scarcity is what most people use to create urgency. Why? Because scarcity is the easiest way to…
People want what they can’t have… including bagels! [video]
Well, it’s just human nature to want what you can’t have. Now, you just need to work that into your sales copy to use it to your advantage… Join OFA Copy Hacks before it closes: www.ofacopyhacks.com PS – Have you heard of my amazing FREE Facebook group if you want to write better copy and…