Member’s Update – April 22, 2022
Too Much Of A Good Thing
No matter what you sell, people ultimately buy because they want a result.
In the end, the way they get that result is with “how to” information. Either how to do it themselves, how to do it with other people, or how to hire somebody to do it for them.
Member’s Update – April 15, 2022
A Magic Sales Storytelling Tip Every Online Entrepreneur Needs To Know
If you want to make more sales, then here’s a sales story telling tip for you!
Here’s the big idea:
The best stories are the ones that feel the most “real”.
Member’s Update – April 8, 2022
Spring cleaning in your business
It’s that time of year again, when Spring has sprung and Life returns to many aspects , including weeds in your lawn! Now is a great time to do spring cleaning in your business.
What does that actually mean? Well, there are probably some things you’re doing right now you should stop.
By the way, this is the beginning of the second quarter of the year. We’ve all had three months to do stuff based on our New Year’s resolutions.
Some of those things are working and some of those things aren’t.
Gary Halbert – 2 Things Everyone Is Starving For
I found this obscure video of Gary Halbert sharing the 2 things people are starving for online… funny thing is, it’s TOTALLY TRUE today (as it was years ago). This guy is a MASTER… watch and learn as he drops knowledge bombs like no other!
Member’s Update – April 1, 2022
Trust Your Gut – Both Ways
Have you ever had that little voice inside your head tell you to do something, you didn’t, and then later you smacked your head and said “DOH! Why didn’t I do that when I had the chance?”
Have you ever had that little voice inside your head tell you NOT to do something… you did it anyway… and it came back to bite you on the ass?
Member’s Update – March 25, 2022
It Don’t Mean A Thing – If You Don’t Make That Money!
This week in our content, I’ve been talking about the Content Marketing Success Formula. It started with Ideation, Creation, and Distribution.
In the last few weeks, that formula has been growing as I am identifying additional parts of the formula that are really important.
The first few steps should be familiar to you now.
Member’s Update – March 18, 2022
How to be an expert through content marketing
Step 1 – Decide exactly who you’re going to serve.
You’ve heard me say this before, but it rings even truer. Know your avatar.
Step 2 – Once you know your avatar, commit to consistently adding value to their lives on a regular basis.
Earl Nightingale told a story of a man sitting in front of the stove, saying, “Give me heat, and I’ll give you some wood.”
Member’s Update – March 11, 2022
The Fastest Way To Add a Unique, Original Info-Product To Your Business
Everybody knows info-products are a great way to add more people to your subscriber and customer lists (along with a highly profitable bump on your bottom line).
And, the best info-products are ones that not only give customers what they want (solve a problem or achieve an outcome), but they are also:
Member’s Update – March 4, 2022
How To Succeed With Email 1-To-1 or 1-To- Many
If you want to succeed with email, whether it’s sending one-on-one correspondence or broadcasting to your giant email list, here are three things I want you to keep in mind.
First: The email subject line.
I don’t care whether you’re sending to one person or 10,000 people, the most important part of your email is the email subject line. Why?
Member’s Update – February 25, 2022
Critical Thoughts On Story Hooks
If you’re going to make stories work for you in your business, you must first hook people to watch, read, or listen.
Whether it’s for your podcast, Instagram, Facebook, or a sales letter, the most important part of your story is the hook.
Recently, I re-learned that lesson once again. As we go through life, we see results and often take them for granted.
In fact, we get into a rhythm or a rut, where we expect things to happen plus or minus a little.