Increase Business Traffic Regardless of Type of Business – SCCMH [Podcast 179]
Jim Edwards discusses his methods to increase traffic to any business from online / internet business to brick and mortar local store. Check out this discussion and easy method to help you with content marketing to improve business locally or internationally.
Finding Your Ideal Customer (Avatar Wizard) – SCCMH [Podcast 169]
Finding Your Ideal Customer
Jim Edwards and Stew Smith discuss finding your best customer, walk through the Avatar Wizard, and create ways to inform them of your business offers.
My “Lazy” Secret to Being More Productive
My “Lazy” Secret to Being More Productive
I want to share with you some thoughts about how you can use mini breaks to relieve stress and be more productive.
If you’re like me, you most likely get stressed out when you have a lot to do. I use mini breaks to help keep me going.
A mini break is when you go do something fun for 15 or 20 minutes.
For example, I like playing…
How Limiting Beliefs Affect Your Sales
How Limiting Beliefs Affect Your Sales
Let’s start with a definition of limiting beliefs as they relate to selling your products or services.
A limiting belief is something that somebody believes is going to limit their ability to buy what you’re selling.
If your prospects have a limiting belief, they’re not going to purchase from you until you can overcome that limiting viewpoint.
A limiting belief is another term for an objection.
There are two categories of objections describing limiting beliefs…
How to Stop Wasting Your Time and Effort
How to Stop Wasting Your Time and Effort
We tend to come up with impressive to-do lists. And I admit I do this, too!
I get inspired with all the stuff I am going to do:
• I’m going to start a podcast
• I’m going to do a Facebook live every single day
• I’m going to publish an article
• I’m going to set up 10 funnels
And this is a great list to start with. But there’s a problem!
You need to make room for what you want to do by…
The Perfect Story-Telling Formula
The Perfect Story-Telling Formula
What’s the perfect formula for telling a sales story?
● Is it the hero’s journey?
● Is it conflict / resolution?
● Is it problem, agitate, solve?
Before we jump into this, I need to clarify something.
You shouldn’t concentrate your undivided attention on the plot.
The number one most important thing in your story is…
What’s The Secret Way to Hook Your Audience and Make a Sale?
What’s The Secret Way to Hook Your Audience and Make a Sale?
It’s true! The fastest and easiest way to hook your audience is with a question.
Traditional sales approaches tell us to ask somebody a question so you can get a ‘yes’ answer.
This is a time-tested principle in sales: asking questions like, ‘Hey! Do you want more book sales?’ or ‘Hey! Do you want to sell more of your books?’
But there’s a problem with this approach…
Should Your “Identity” and “Attractive Character” Be Different?
Should Your “Identity” and “Attractive Character” Be Different?
What’s the difference between your identity and your attractive character?
Some people get confused about this question, so let’s first define them.
1. Your identity is who you see yourself as.
It has different elements to it, and each element can be either private or public…
Future Pacing and Why You Want to Use It
Future Pacing and Why You Want to Use It
Have you ever wondered what future pacing is exactly?
It comes from Neuro-Linguistic Programming or NLP.
NLP can kick in when you find a common ground with your audience, such as when telling your story or using effective sales copy. That’s how you grab their attention.
Future pacing is about getting people to imagine…
10 Things You Should Do When People Argue With You On Social Media
10 Things You Should Do When People Argue With You On Social Media
We’ve all had arguments on social media and, if you’re like me, you’ve struggled with knowing what to do when that happens. Struggle no more! Below are my top 10 best ways to respond when someone wants to throw down with you on social media.
1. Flip them the bird and unfriend them..