Weekly Update – February 2, 2022
A Note From Jim Author = Expert = More Influence = More Connection = More Impact! The Word Of The Day Is “Author” When most people see the word “author” they quickly imagine someone who wrote a book. Others sometimes think of their favorite writer or their favorite book series. But some entrepreneurs, coaches, speakers,…
How To Be The #1 “Hooker” In Your Niche [video]
If you’re sick and tired of being forced to spend years of trial and error figuring it out on your own and you want to get more views and clicks, then this brand new video “How To Be The #1 “Hooker” In Your Niche” is exactly what you’ve been looking for!Want more tips on grabbing…
My #1 Most Amazing Tip For Headlines That Hook Like Crazy
My #1 Most Amazing Tip For Headlines That Hook Like Crazy
Why do headlines matter?
You may not know this, but for 10 years, I was a syndicated newspaper columnist. That meant I wrote real articles that appeared in real newspapers across the US, as well as in magazines around the world.
I remember when I started writing for the newspaper, I was so nervous…
Word Of The Day: Hook [video]
Did you know that people are 5X more likely to read your copy, blog posts and ads if you have a great headline? I personally have achieved a 500% increase in sales JUST by testing the hook in my headlines. Do you want to know how to hook people in and stop them in their…
Wanna Get Rich? – Start Writing For Third Graders! [video]
“Messages that are written at a third-grade reading level receive 36% more responses” – Boomerang The big idea here is people aren’t stupid… they’re busy! They only have so much bandwidth to expend trying to understand all the information coming at them all at once. It’s not up to them to understand you… it’s up to…
#1 Tip For Headlines That Hook Like Crazy [Video]
Here’s my number one top formula for super “hooky” headlines… if you want to get more clicks, views, and sales – WATCH this! This is the one I learned from 10 years of writing for newspapers across the country. If you want even more great hooks, grab a FREE copy of my book Copywriting Secrets…
Less Is More
My “Lazy” Less Is More
This quote actually comes from architectural training (who knew?).
The big idea here when it comes to copywriting is most people try to sell in their ads.
This makes their ads extra long and less effective. Why?
Because the purpose of an ad is NOT to sell…
Weekly Update – July 1, 2020
A Note From Jim 3 Ways To Make Your Email Copy Irresistible Have a great subject line that induces curiosity. Write like you’re emailing a friend. Remember that 99 times out of 100, your purpose is to get the click, NOT to sell the offer. So, let’s unpack this list real fast. First, if you…
Best sales copy for an e-commerce product? [video]
The question today is, what’s the best sales copy for an ecommerce product? And I’ll give you the short smart a$$ answer first… Then I’ll explain how ultimately people buy for one of two reasons. See these reasons by watching this short episode… Want to be the first to know my Sales Copywriting and Content…