The #1 Story Formula You Can Use For Anything
The #1 Story Formula You Can Use For Anything
Have you ever heard a story that really got your attention and kept you totally captivated for anywhere from a couple of minutes to a couple of hours?
Have you ever read a book that you just couldn’t put down until you finished it?
Is there a movie you love, and you keep watching over and over again?
And have you ever heard a sales story so compelling…
How to Use the “Hook, Story, Offer” Formula for Nonprofits
How to Use the “Hook, Story, Offer” Formula for Nonprofits
“Does this formula work for nonprofit organizations too?”
I believe when someone asks this kind of question, it’s because they’ve forgotten there are real people on the other end of their sales messages.
So, the first thing you can do…
The Perfect Story-Telling Formula
The Perfect Story-Telling Formula
What’s the perfect formula for telling a sales story?
● Is it the hero’s journey?
● Is it conflict / resolution?
● Is it problem, agitate, solve?
Before we jump into this, I need to clarify something.
You shouldn’t concentrate your undivided attention on the plot.
The number one most important thing in your story is…
What Are the Magic Words That Make People Buy?
What Are the Magic Words That Make People Buy?
I get asked this question or some version of it fairly often.
People are interested in what those “magic words” are to make people buy.
The answer to this question is simpler than you might expect!
Magic Words are those words people use to express a…
The Hero’s Journey Wizard Walk-Through – SCCMH [Podcast 32]
“The Hero’s Journey Wizard Walk-Through”
Check out this podcast as Jim Edwards walks us through a new wizard he is creating / fine tuning on the Hero’s Journey with podcast partner Stew Smith!
This is a great way to make a video, blog post, email, or social media post to get people to understand more of who you are. The Hero’s Journey is inspirational and humanizes you to your audience and market of potential customers…
How To Uncover The Secret “Emotional” Ingredient In Your Product That Makes People Buy
Here’s why you want to find emotional meaning in your product or service: it’s what ultimately gets people to buy. If you can make people emotional, that changes their state. If you can change their state, you can get them to make a purchase. So, the first step in selling more is to find the…
What Are Your Three Rules Of Salescopy? – SCCMH [Podcast 23]
“What Are Your Three Rules Of Salescopy?”
You have your THREE RULES of salescopy but you can add the THREE additional rules to GET THEM DONE with the scripts…
Myself: When I encourage others to workout In tactical fitness population I focus on learning the three phases:
Jim’s THREE RULES:
– It is not what it IS – it is what is DOES
– Make People Emotional…
Without This, People Won’t Buy!
Meaning creates emotion. Emotion is what ultimately gets people to buy. What do I mean? You have to change people’s state of mind in order to get them to buy anything. If you don’t create a change in state, there’s no reason for them to buy something because they’re satisfied with where they are right…
Without This, People Won’t Buy!
Meaning creates emotion. Emotion is what ultimately gets people to buy. What do I mean? You have to change people’s state of mind in order to get them to buy anything. If you don’t create a change in state, there’s no reason for them to buy something because they’re satisfied with where they are right…
How to find emotional meaning in your products so people buy! [video]
Emotion is what gets people to buy. And if you can make people emotional, that changes their state. So how does that make them buy? I’m going to tell you in this short video… Join us on Facebook • Instagram • Twitter • LinkedIn • Medium