Do you wanna “get lucky” tonight? [video]
How do you get lucky? What is luck? Now if you’ve got a dirty mind, you’re thinking about something else… get your mind out of the gutter. A lot of people think that success comes from luck. You’ve heard people say, “he got a lucky break” or “he had a lucky opportunity”. People who get…
Weekly Update – April 14, 2021
A Note From Jim Who Do You Want to Be Like – Bob or Mary? Meet Bob. Bob’s coming out with a product about making videos. He heard video is hot and he wants to cash in. He’s outsourcing the product creation 100%. Bob’s never made a video on his own before. Meet Mary. Mary…
Want to scale your business and get rich? Don’t do this!!! [video]
We hear a lot about scaling your business. Scaling your business is an interesting concept. Some people think in order to scale your business, you have to blow a ton of money on Facebook ads, spending $10,000, to make $11,000. In my opinion, that is not a good idea. What is a good idea is…
Do people ever call you the C-word? [video]
When people think of you or when you think of yourself, do you think of the “C” word? This word can mean all the difference between failure and success. Join me at the end of my dock for a discussion on the “C” word. Copywriting Secrets can help you out with the “C” word and…
Weekly Update – April 7, 2021
A Note From Jim The Content Habit Habits can be good or bad. Junk food = bad habit Smoking = bad habit Regular exercise = good habit Talk to your wife = good habit Ignore your wife = bad habit Probably the best habit you can develop is what we call “The Content Habit”. That…
On the dock with Jim… [video]
This week is my thinking week at the beach. What is a thinking week you ask? I have discovered that one of the most valuable things that you can do is to sit and think or visualize what you’re doing or your next steps. Join me on the dock for profitable secrets and local wildlife. …
Weekly Update – March 31, 2021
A Note From Jim Scarcity VS Urgency Most people associate urgency with scarcity. Urgency is a feeling that gets people to act NOW. Scarcity is a LIMIT of some kind (limited time price, limited quantity, expiration date, etc.). Scarcity is what most people use to create urgency. Why? Because scarcity is the easiest way to…
What’s better than perfect? [video]
For the last few days I’ve been spending tons of time with a video sales letter for a new offering. You know… picking over little details until I feel that it’s as close to perfect as I can make it. I realized this morning that I just need to get it done. Done is better…
Weekly Update – March 24, 2021
A Note From Jim “No man (or woman) is an island…” That’s a famous quote by the poet, John Donne, from the 17th century. It’s often used, and it means (at least to me) that you can only get so far on your own without help from others. “A fool thinks himself wise to trust…
Who do you see yourself to be right now? [video]
I’ve been doing a lot of research on avatars lately and specifically on their identity. The identity they give themselves now and the identity they want to have in the future. The identity that our customer/avatar has about themselves right now is going to impact our ability to communicate and sell to them. What am…