What’s better than perfect? [video]

For the last few days I’ve been spending tons of time with a video sales letter for a new offering. You know… picking over little details until I feel that it’s as close to perfect as I can make it. I realized this morning that I just need to get it done. Done is better…

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Avoid Roadblocks That Can Crush Your Business – SCCMH [Podcast 108]

“Avoid Roadblocks That Can Crush Your Business – SCCMH [Podcast 108]”

How Do You Handle Roadblocks In Your Business? Jim and Stew discuss how to handle roadblocks in business or life. After Jim’s Facebook jail sentence, Stew was inspired by Jim’s 24 hour turnaround answer to no longer having to rely on social media to go live with podcasts, webinars, and live videos. See Podcast 106 and 106B for more details of that process.

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Facebook Jail (Again) & Burnout Recovery Tips (part 2) – SCCMH [Podcast 107]

“Facebook Jail (Again) & Burnout Recovery Tips (part 2) – SCCMH [Podcast 107]”

Jim Edwards is fresh from vacation and free from Facebook Jail only to get sent back to the Pokey again. The recidivism rate is high in the world of Facebook Live videos. Hopefully Jim can find the straight and narrow path.

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How Do You Get People to Sign Up for Your List and Use Your Lead Magnet?

How Do You Get People to Sign Up for Your List and Use Your Lead Magnet?

“Jim, how do I get people who sign up for my list to consume the lead magnet that I used to get them to sign up?”

I find this question interesting!

There are two schools of thought when it comes to lead magnets:

#1 You shouldn’t worry about whether anybody consumes the lead magnet or not!

#2 You should try and get them to consume the lead magnet!

Which camp am I in?…

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Weekly Update – March 24, 2021

A Note From Jim “No man (or woman) is an island…” That’s a famous quote by the poet, John Donne, from the 17th century. It’s often used, and it means (at least to me) that you can only get so far on your own without help from others. “A fool thinks himself wise to trust…

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Who do you see yourself to be right now? [video]

I’ve been doing a lot of research on avatars lately and specifically on their identity. The identity they give themselves now and the identity they want to have in the future. The identity that our customer/avatar has about themselves right now is going to impact our ability to communicate and sell to them. What am…

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How Do You Reactivate A List That Isn’t Paying Attention To You Anymore?

I’ve got an interesting analogy to help you understand HOW to do this! Let’s say that we’re on the beach. I drop a $100 bill. I come back tomorrow and drop another $100 bill. And I keep doing that several days in a row! Three things will happen! #1 People will start to notice! Soon…

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Weekly Update – March 17, 2021

A Note From Jim Opinions Are Like _____ – Especially When You Launch A New Product Let me tell you a quick story. A guy I know spent 18 months doing over 100 podcast episodes. He spent thousands having those podcast episodes transcribed and edited. He then had those episodes compiled and organized into a…

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Haters gonna hate… [video]

Earlier today I put a post in my FB group about something that happened to me earlier this week. I received several messages from some haters over a FREE item I gave away in my group. You know… the kind of keyboard warrior messages that would normally get you punched in the beak in real…

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What is a Bridge Page and Why You Need One?

What is a Bridge Page and Why You Need One?

If you do any kind of affiliate marketing, listen up because a Bridge Page is a big deal!

The purpose of a bridge page is to “bridge” the gap between your affiliate link and the end offer you’re promoting.

This is a lot like that moment when you invite a friend to a party.

When it’s your party, it’s okay to invite them over and say “The party is at eight o’clock at my house. Show up and come on in!”

But when you invite that friend to someone else’s party…

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