#1 thing I learned… [video]

After just coming off of a two week vacation, I’ve decided that I’m going to share some things this week that I learned during my down time. The number one thing that I learned while on vacation is that I need to NOT let myself get so burnt out and stressed that I need a…

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Is Your “To Do List” Ruining Your Life?

Is Your “To Do List” Ruining Your Life?

If you want to get stuff done, you need a “to-do” list.

From my experience, I can say that getting stuff done without a to-do list is almost impossible!

One HUGE mistake people make with their to-do list is that it’s just too…

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Weekly Update – February 17, 2021

A Note From Jim Are you feeling overwhelmed? Default back to your post-it “to-do” list on the side of your monitor. If you’re feeling distracted or “off point,” always go back to your post-it “to-do” list on the side of your monitor. If you’re feeling lost or unsure of what to do next, just return…

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Going Solo Media vs Relying on Social Media – SCCMH [Podcast 106]

“Going Solo Media vs Relying on Social Media – SCCMH [Podcast 106]”

Jim Edwards is fresh out of Facebook Jail due to a technological issue, not a content issue and he is here to discuss the power of being a SOLO MEDIA vs having to rely on social media. Did you know you can do a LIVE video / Q & A / Podcast from your own website and bypass all social media platforms? Check this out… What would you do if you were in Facebook Jail and had a scheduled paid webinar coming up?

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Business Contingency Planning During Social Media Blackout – SCCMH [Podcast 105]

“Business Contingency Planning During Social Media Blackout – SCCMH [Podcast 105]”

Jim and Stew discuss what you should consider IF you rely significantly on social media in your business.

What would you do if you were in Facebook Jail? Recently Jim Edwards felt the wrath of Facebook filters that shut him down for a week even though he spends nearly $100,000 a month on Facebook advertisements. Without explanation or the ability to defend his actions, Facebook closed his ability to post on the social media platform for a week.

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Content Marketing Defined Ideas – SCCMH [Podcast 104]

“Content Marketing Defined Ideas – SCCMH [Podcast 104]”

Jim Edwards of the Sales Copywriting and Content Marketing Hacks podcast helps define what content marketing is, has become, and what it will be as we all evolve into our own media companies as entrepreneurs.

Defined: Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action. (CMI)

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It Does Not Have to be Perfect – Just Good – SCCMH [Podcast 103]

“It Does Not Have to be Perfect – Just Good – SCCMH [Podcast 103]”

Follow along with Jim and Stew as they discuss getting things done without the stress of obsessing over them having to be perfect. Good and done is always better than is better than nothing! Good can be improved upon while nothing will produce NO results. 

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Business Reset – You Might Need a Reset IF… – SCCMH [Podcast 102]

“Business Reset – You Might Need a Reset IF… – SCCMH [Podcast 102]”

In podcast 102 Jim Edwards and Stew Smith will pull out their Jeff Foxworthy hats on here for the podcast…

“Your Business Might Need a RESET IF….”

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Being More Concise With Sales Copy – SCCMH [Podcast 101]

“Being More Concise With Sales Copy – SCCMH [Podcast 101]”

Less is More. Would you like to be able to draft sales copy and be more concise? Let’s do some wizard / script walk through of the Bullet Scripts (Feature – Benefit – Meaning).

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How To Address Different Genders Simultaneously In Sales Copy

How To Address Different Genders Simultaneously In Sales Copy

When creating sales copy to address different genders, you should focus on three things:

1. Being sensitive

2. Being authentic

3. Being frank

Be Sensitive…

To address different genders at the same time, you must be sensitive. For complicated reasons beyond the scope of this article, some words will “trigger” people and offend them. You should try to avoid those, but you don’t have to be so careful that you hamstring…

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