The Future Of AI Content Generation
The future of AI (Artificial Intelligence) content generation is filled with potential, but also fraught with uncertainty.
There are a number of factors that suggest AI will play an increasingly prominent, if not important, role in content generation in the years to come.
One of the most important factors driving the future of AI content generation is the increasing availability of data. As more and more data is generated by individuals and organizations, AI systems will have more…
5 Biggest Mistakes People Make With Lead Magnets
Quality, not quantity, make a great lead magnet.
If you want to build a huge, rabid, responsive list, keep your lead magnet focused on a SINGLE “Big Idea, Solution, or Payoff” your target audience REALLY wants.
Focus on a single, HUGE promise that’s important to your target audience.
If you structure your lead magnet wrong, it’ll blow up in your face and cost you a lot of time, money, and credibility.
So, if you want to know how to get a LOT more leads…
The Power Of A Great Idea To Stand The Test Of Time (or – How You Can Cash In For Years!)
If you want to create a product that stands the test of time, it must appeal to a fundamental need that simply won’t go away.
A lot of different ideas come and go. I remember 20 years ago, there was a thing called “Blog and ping.” It was a hack / exploit to actually get pages indexed in Google by creating a fake blog, and then using a piece of software to ping Google about a new page on your blog. It was way to get low value pages into Google as an attempt to exploit their algorithms.
This was back when people were…
Do You Make These Mistakes With Webinars? (And KILL Your Sales In The Process)
Mistake #1: Go Too Long
Everybody’s time is at a premium these days.
Nobody has time to waste… especially if they don’t see a specific payoff as the webinar unfolds for them.
Shoot for an hour (including pitch) if you want to keep the maximum number of people LIVE on your webinar.
Mistake #2: Kill Them With…
The Ultimate “Invitation” Formula That Calls Your Ideal Customers To Action Like Magic!
Who would like the ultimate little formula for a call to action that works anywhere?
Here you go…
Let’s say I’m doing a little 5-10 minute presentation on “10 Reasons Why Everybody Should Have A Book If You Want A Bigger List”.
I go through the 10 things real quick, then at the end I say, “Oh, before I forget, if you want to be able to create your own book to use as a lead magnet, or in a book funnel to develop paid customer leads, I can show you nine different ways…
One of the most successful entrepreneurs in the world said…
“The way to get started is to quit talking and begin doing.” -Walt Disney This is a quote from one of Walt Disney’s many speeches. You know Walt as the creator of Mickey Mouse, Donald Duck, Goofy and other beloved characters. But did you know that Walt Disney was one of the most successful entrepreneurs…
The Sneaky Sales “Tie Down” of Feature – Benefit – Meaning
When I was in the furniture business, I learned from a real old school salesman named Buck Daniels. I actually dedicated my book to him along with my mom, my dad, my wife, and Russell Brunson.
Buck taught me a selling concept called “tie downs.” Tie downs are basically where, when you’re talking to somebody, as soon as whatever it is you’re selling meets one of their requirements, you tie them down to that feature.
Example: “So we can agree that this…
The Greatest Story of All Time in 60 Seconds Flat [video]
The hero’s journey follows a basic arc you can use to create an incredible storyline that motivates and persuades quickly. Use this framework to create your own amazing stories to help you sell more, convert more, get more clicks, profits, and make your sales copy more interesting. Would you like to get better at telling…
The #1 Story To Tell To Make More Sales
The #1 Story To Tell To Make More Sales
I started selling my first book online back in 1997. I struggled for years. In fact, I struggled for four years trying to sell my book. Then I went to a seminar and I listened to somebody who said, “You need to tell a story on your sales letter.” Actually, first, he taught what a sales letter was, then he said you need to tell a story on your sales letter.
Now, I don’t know about you. But if somebody says, “Hey, tell a story.” It’s kind of hard to figure out which story to tell…
This Word Made Me Millions: Stories [video]
Word of the day: Stories Stories are the most powerful tool for amazing sales copy and content ever created. A great story sells without selling, and the single most valuable thing you can do to make more sales is get better at telling stories. Start telling stories about your products, your customers, and your experiences.…