What Makes a Good Story? SCCMH [Podcast 137]

“What Makes a Good Story? SCCMH [Podcast 137]”

What Makes a Good Story for Content Marketing? Let’s discuss some of the many ways to get deep into the psychology of sales copywriting with a good story. One sentence story? Short / Long Story?

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What is a Bridge Page and Why You Need One?

What is a Bridge Page and Why You Need One?

If you do any kind of affiliate marketing, listen up because a Bridge Page is a big deal!

The purpose of a bridge page is to “bridge” the gap between your affiliate link and the end offer you’re promoting.

This is a lot like that moment when you invite a friend to a party.

When it’s your party, it’s okay to invite them over and say “The party is at eight o’clock at my house. Show up and come on in!”

But when you invite that friend to someone else’s party…

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3 Sales Story Secrets You Need to Know!

3 Sales Story Secrets You Need to Know!

All sales stories aren’t created equal.

You probably know that using stories in your sales copy will increase your sales.

That’s true.

Stories are the key to your sales copy success, but not just any story told in a haphazard way.

Do you want to learn how to adapt your stories to many different situations so that you can sell a whole lot more?

Then read on and pay close attention to each of these three secrets that will work for you again and again…

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Weekly Update – January 20, 2021

A Note From Jim Time, Tools and Skills + Vision 1992-1996: My first book took 4 years to write using a word processor. November 1997: My first website took 30 days, 3 books, and a whole lot of sleepless nights to get done. 1998: My first audio product cost me $300 to record in some…

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The #1 Story Formula You Can Use For Anything

The #1 Story Formula You Can Use For Anything

Have you ever heard a story that really got your attention and kept you totally captivated for anywhere from a couple of minutes to a couple of hours?

Have you ever read a book that you just couldn’t put down until you finished it?

Is there a movie you love, and you keep watching over and over again?

And have you ever heard a sales story so compelling…

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The Perfect Story-Telling Formula

The Perfect Story-Telling Formula

What’s the perfect formula for telling a sales story?

● Is it the hero’s journey?

● Is it conflict / resolution?

● Is it problem, agitate, solve?

Before we jump into this, I need to clarify something.

You shouldn’t concentrate your undivided attention on the plot.

The number one most important thing in your story is…

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Weekly Update – November 27, 2019

A Note From Jim Getting Stuff Done With 4 puppies in the house (8 weeks old), I’ve been thrust back into the deep end of time management.  Whereas before I had all the time in the world, now my time is divided up into small chunks (mainly nap time). How I use those chunks of…

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Member’s Update – November 23, 2019

My One Word For 2020: “Leadership”

Whether you realize it or not, you’re a leader. 

First, you must lead yourself. Since you have a “self”, you are a leader.

If you have a family, …

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Your Story Is Just As Important As The Product Or Service You Sell!

What story do you use to sell what you’re selling? When you sell anything (product, service, coaching, or high-end offer), people have questions, such as: Why are you selling this? Why are you qualified to sell this? Why did you decide to sell this? How did it come about? How was it created? Why was…

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The REAL purpose of EVERY story you tell in sales copy… [video]

It’s actually really simple, but it’s very profound. The purpose of every story you tell is to have the listener/reader come to the conclusion you want them to come to without you telling them to do it. Get your hands on a FREE copy of Copywriting Secrets: https://www.copywritingsecrets.com/ Join us on Facebook • Instagram •…

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