Member’s Update – June 18, 2021

Are you a firefighter in your business or a park ranger?

Firefighters put out fires.

They deal with dangerous situations.

Unless they’re doing some sort of preventive maintenance, they are usually fixing the result of the problem and not the problem itself. (E.G. they are putting out fires to keep the forest from burning down around them and killing Bambi, Thumper, and Flower.)

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Weekly Update – April 28, 2021

A Note From Jim The Fastest (And Best) Way To Get A Sales Letter Done “Whether you think you can or you think you can’t, you’re right!” That famous quote by Henry Ford applies to virtually every area of life. For example: Most people think writing a sales letter will take weeks… and they are often right.…

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Weekly Update – April 21, 2021

A Note From Jim Scale Your Business & Get RICH? If you want to scale your business and get rich – DON’T do THIS! Scaling your business is an interesting concept. Some people think to scale your business, you have to blow a ton of money on Facebook ads. You have to spend $10K to…

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Good Content Deserves Advertisement – SCCMH [Podcast 112]

“Good Content Deserves Advertisement – SCCMH [Podcast 112]”

Jim Edwards and Stew Smith discuss the many ways to find advertisers, product placements, or sponsors for your valuable content (blog, video, webinar, social media posts). There is a passive method that requires you getting seen and a more active method where you search for advertisers. OR like Jim, you can just plug your own content, products and services as a commercial.

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Haters Gonna Hate – How to Deal With Negative Comments / Feedback in Business – SCCMH [Podcast 111]

“Haters Gonna Hate – How to Deal With Negative Comments / Feedback in Business – SCCMH [Podcast 111]”

There are many ways to deal with trolls, haters, or just negative feedback about your products and services you provide. The healthiest ways for you and your business are to address them with as little time and energy as possible. Here are some tips:

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What Makes YOU the Expert – SCCMH [Podcast 110]

“What Makes YOU the Expert – SCCMH [Podcast 110]”

Sales Copywriting and Content Marketing Hacks Podcast 110 : How do you set yourself to be seen as an industry or subject matter expert?

Jim and Stew take on a Facebook Group question asking about becoming an expert in your field. What makes you the expert people want to do business with?

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Storytelling and Adding Stories to Sales Copy Writing – SCCMH [Podcast 109]

“Storytelling and Adding Stories to Sales Copy Writing – SCCMH [Podcast 109]”

Jim discusses his secrets of telling stories. Stories are the key to generating more sales in your business, no matter who you are or what you sell. And if you want to take your stories to the next level, follow these three tips:

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Weekly Update – April 14, 2021

A Note From Jim Who Do You Want to Be Like – Bob or Mary? Meet Bob. Bob’s coming out with a product about making videos. He heard video is hot and he wants to cash in. He’s outsourcing the product creation 100%. Bob’s never made a video on his own before. Meet Mary. Mary…

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Weekly Update – April 7, 2021

A Note From Jim The Content Habit Habits can be good or bad. Junk food = bad habit Smoking = bad habit Regular exercise = good habit Talk to your wife = good habit Ignore your wife = bad habit Probably the best habit you can develop is what we call “The Content Habit”. That…

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Weekly Update – March 31, 2021

A Note From Jim Scarcity VS Urgency Most people associate urgency with scarcity. Urgency is a feeling that gets people to act NOW. Scarcity is a LIMIT of some kind (limited time price, limited quantity, expiration date, etc.). Scarcity is what most people use to create urgency. Why? Because scarcity is the easiest way to…

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