How To Build A Profitable Email List In 60(ish) Seconds [video]

If you want people to join your list, you have to set up a value exchange. People who sign up for free stuff only want MORE free stuff (which doesn’t help you at all). But, if you help them get their number one payoff, they’re gonna love you, trust you, respect you, and PAY you!…

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Email Marketing Is Dead… Or Is It?

For as long as I can remember, people have been saying that email marketing is dead. 

The first time email marketing died was really when blogs came out and introduced RSS feeds. 

They said, “Ah, nobody’s gonna want to get email anymore. They’ll just subscribe to updates and your RSS feed will push it through to them.”

Nope. Didn’t happen…

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Weekly Update – March, 2, 2022

Jim’s Golden Nuggets How To Build A Profitable Email List In 284 Words! If you want people to join your list, you have to set up a value exchange.  What does that mean? It means they don’t want to give up their good email address. Why?  Cuz you might spam them! To overcome that fear,…

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Email Marketing is DEAD [video]

For years, people have been saying that email marketing is dead. It’s NOT! Want to know the secret to successful email marketing? Send emails to people who actually want to receive them, not just a bunch of people who don’t give a crap about what you’re talking about. A targeted list of people who have…

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Why The Hook For Your Story Is More Important Than The Story Itself

What is a story hook? 

The story hook is the big idea behind the story. Specifically, it’s the big idea that pulls people into the story. 

If I said to you, “Hey, let me tell you a quick story about how I changed my website from 40 pages to one page, and sales went up 250% overnight. That increase was enough to cover a house payment, two car payments, and the electric bill.”

That’s a hook… it’s a little long, but it’s a hook…

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Weekly Update – February 22, 2022

Jim’s Golden Nuggets Seven Hooks To Make Your Sales Stories Unforgettable Here are seven of the best ways to make your sales story instantly capture people’s minds and get them to hang on your every word. A Moment That Changed Your Life The first one is basically to talk about a moment that changed your…

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The Hook Is MORE Important Than The Story [video]

Why The Hook For Your Story Is More Important Than The Story Itself The “story hook” is the big idea behind the story that pulls people into the story. A really good story hook comes from extremes; emotional highs and lows which provide contrast. Want to build up a rabid fanbase of hungry customers? This…

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6 Critical Questions To Capture and Record Amazing, Money-Making Case Studies! [video]

Now I want you to envision asking somebody these questions as you literally just hold up your phone and have them speak directly into the camera. This is all you need to get amazing testimonials with your phone or through Zoom.  Now, here’s the cool thing. Asking these questions in this order automatically creates a…

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The Holy Grail Of Proof = Case Studies

The Holy Grail Of Proof = Case Studies

Case studies – Your #1 Way To Prove That What You Sell Works!

What is a case study? When some people hear the word case study, they probably think of a testimonial… but a case study is not a testimonial.

A testimonial is when somebody says good things about you or good things about your product. A case study is the customer’s journey with your product…

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Make More Sales with Better Proof [video]

Three Types Of Testimonials That Can Skyrocket Your Sales Overnight A testimonial is where people endorse your product or service. There are three types of testimonials you can use to help make more sales. Testimonials are amazing because they’re proof that other people have gotten results with your product.  If you want to learn more…

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