Content Creation with List Articles – SCCMH Podcast 13 [podcast + transcript]

“Testimonials: What to do when you have no testimonials – Why You Need Them”

Jim and Stew discuss the simplicity of making and reading list articles.  Whether it is a top ten list, three ways to avoid issues, or a 5 step program, lists within an article, blog post, video and even memes work well for all types of content for your readers / customers.

Helpful Tips: …

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The One Time Offer – Do Them! – SCCMH Podcast 11 [podcast + transcript]

“The One Time Offer – Do Them!”

Jim and Stew discuss the importance of adding a One Time Offer to your sales page.  Also discussed is the differences of the One Time Offer, Order Bump, Cross Sell, and Back End Offer – Jim shares how you can do them all with a video or sales copy text.

Tips on the One Time Offer…

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Testing Your Sales Copy – Bettering Your Best – SCCMH Podcast 10 [podcast + transcript]

“Testing Your Sales Copy – Bettering Your Best”

Jim drops some knowledge bombs on how to test your sales copy on your site or in video sales letters. The focus of this discussion is getting more money from the SAME traffic. To do this you have to test ONE THING AT A TIME…

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