Testing Your Sales Copy – Bettering Your Best – SCCMH Podcast 10 [podcast + transcript]

“Testing Your Sales Copy – Bettering Your Best”

Jim drops some knowledge bombs on how to test your sales copy on your site or in video sales letters. The focus of this discussion is getting more money from the SAME traffic. To do this you have to test ONE THING AT A TIME…

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Ten Most Lethal Copywriting Mistakes – SCCMH Podcast 9 [podcast + transcript]

“Ten Most Lethal Copywriting Mistakes”

Jim Edwards hits it out of the park with this top ten list focusing on mistakes in copywriting.  

A brief synopsis is the following:

1 – No headline or title (or crappy one)

2 – Features only with no benefits or meaning

3 – Don’t talk about  yourself – Talk TO the customer…

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Jim’s Origin Story and Story Creation Tips – SCCMH Podcast 8 [podcast + transcript]

“Jim’s Origin Story and Story Creation Tips”

Jim Edwards and Stew Smith discuss each others story and Jim shares his origin story with you. Following the “Hero’s Story Outline”, Jim walks you through the steps a good story requires…

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#1 Job Of Any Sales Story You Tell To Sell – SCCMH Podcast 7 [podcast + transcript]

“#1 Job Of Any Sales Story You Tell To Sell”

Hey all you entrepreneurs! Here’s your chance to tell a better story that leads to more sales, signups, and credibility so you can tell better stories so you can sell more (while you’re not forced to pull your hair out)!

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The Truth About Targeting Your Niche Audience – SCCMH Podcast 6 [podcast + transcript]

“The Truth About Targeting Your Niche Audience”

Let us show you exactly how and why you need to niche down your target audience so you can sell more from your website or funnel!

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