Weekly Update – September 26, 2019

A Note From Jim The Truth About Trying Something New <<< Remember that kid who wouldn’t eat anything new? You know, the one who’s entire diet consisted of nothing but chicken nuggets, pizza, and hot dogs. Anytime he was offered something new to try for dinner, like broccoli, sweet potatoes, or roast beef, he turned…

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Shorten the gap between stressing and doing… [VIDEO]

Get yourself out of the vapor lock and get your list done without stressing about it. Here are my tricks… Come have fun, network and grow your business with us: https://fs27.formsite.com/CaptainLou/form17/index.html Join us on Facebook • Instagram • Twitter • LinkedIn • Medium • Podcast

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It’s Not What It Is – It’s What It Does – SCCMH [Podcast 21]

“It’s Not What It IS… It’s What It DOES!”

This is Sales Copywriting GOLD here folks.  Jim and Stew discuss a problem most of us have as entrepreneurs – actually selling our products / services incorrectly.

It’s Not What It IS… It’s What It DOES! When it comes to sales copywriting, one of the biggest mistakes people make is getting hung up on WHAT they sell. Not what your products or service actually DO for the people that buy them.

Hook and sell on emotion, easing of a problem with anything we sell. We all need to remember that people buy what you’re selling based on the desires it satisfies or the problems it solves. As Jim references in the podcast, we don’t just sell tea, a book, or a drill, we sell products that help people ease their pain, solve their problems, or help them reach their goals and dreams.  Never forget that…

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Case Study vs Testimonials – What is the Difference? How to Use Them? – SCCMH Podcast 20 [podcast]

“Case Study vs Testimonials – What is the Difference? How to Use Them?”

Jim Edwards and Stew Smith discuss the differences and all the ways to use both case studies and testimonials.

BONUS – Jim walks us all through the Case Study and Testimonial Funnel Script Wizard to build an interview for satisfied customers and build a killer segment for your testimonial page.

You can find out more about Funnel Scripts…

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One of the best tips I ever got… needs vs wants! [video]

One of the best tips I ever got… needs vs wants! One of the things that I’ve learned over the years is that nobody will do what they need to do. People only do what they want to do. Sell people what they want, not what they need. What tip will you receive? https://thejimboat.com/ Join…

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The One Time Offer – Do Them! – SCCMH Podcast 11 [podcast + transcript]

“The One Time Offer – Do Them!”

Jim and Stew discuss the importance of adding a One Time Offer to your sales page.  Also discussed is the differences of the One Time Offer, Order Bump, Cross Sell, and Back End Offer – Jim shares how you can do them all with a video or sales copy text.

Tips on the One Time Offer…

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5 Ways To Grab Attention (Without Using Pepper Spray!)

I had a great question from somebody this morning. “Hey Jim, how to get anyone’s attention without spraying pepper spray?” Now you know me, I’m a very subtle individual. I don’t like to call attention to myself, and of course I’m only about keeping it classy! LOL But I can help you with the answer…

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When should you worry?

I used to worry a lot. I’d lay awake all night worrying about general “stuff” – business, personal, financial, you name it. Sick to my stomach worry… crippling worry. In my first “grown-up” job after college my boss pulled me aside and told me something pretty cool. I’ll paraphrase it here: 50% of the things…

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This Super Cool Niche Research Tool Helps You Sell More Books

If you want to sell more books, then pay very close attention to what I’m about to share with you about Answer The Public. In short, this niche research tool gives you a leg up to sell more books by helping you find the topics and questions your target audience is actively researching. All ebook…

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Getting “It ALL” Done!

One thing I’ve realized over the years (okay, and over the last week too) is that you’ll NEVER get it “ALL” done 🙂 Whatever “it” is… you’ll never be done (until, of course, you die… then you have official permission to never worry about your unfinished To-Do list ever again) 🙂 The best thing you…

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