Member’s Update – December 10, 2021
Annoying Pest or Welcome Guest
Are you a welcome guest or annoying pest?
In his book, “The Ultimate Sales Letter,” Dan Kennedy talks about the welcome guest versus the annoying pest. He tells a story about how his bushes were on fire in front of his house, but he didn’t know it. Somebody started banging on his door, but he was on the phone, so he ignored them. Then they started banging on the windows, but he was on the phone still, so he ignored them. Then the guy climbed over his fence…
Opportunity Often Disguises Itself As This!
Opportunity often comes disguised as something negative!
It looks like:
- a problem;
- a pain;
- more work;
- something that’s bothering you;
- other people bothering you;
- an “issue” you just don’t have time for right now.
Members’ Update – December 3, 2021
The Word Of The Day Is “Recall”
Say the word recall to most people and they instantly imagine being able to remember something.
Others might remember the Arnold Schwarzenegger movie “Total Recall”.
When I hear the word recall, I think about the fact that readers of my sales copy or content probably won’t recall everything I have to say.
Weekly Update – December 1, 2021
A Note From Jim A Turning Point That Changed Everything I remember exactly where I was sitting, though I don’t remember the exact day. I was at my desk in the back bedroom of the trailer staring into a tiny 12-inch screen. I was looking at a sales letter, though I didn’t know it was…
Member’s Update – November 26, 2021
‘Tis the Season!
Time to relax, regroup and recreate with family and friends.
It’s important to recharge you batteries, absolutely.
To let go… and just “be” in the moment.
But it’s also a great time to THINK about how you…
Member’s Update – November 19, 2021
How To Eat Your Elephant
You’ve heard the old saying “How do you eat an elephant? One bite at a time!”
It’s a trite phrase, but it does create an interesting visual for taking on a seemingly HUGE task.
Unfortunately, when you start cutting at that elephant’s snout with your steak knife, you have very little chance at making it all the way to his tail (especially if he’s objecting to you hacking away at his snout with that steak knife!)
Member’s Update – November 12, 2021
Testing Sales Copy Can NEVER Equal Failure
People worry so much about looking stupid or making a mistake that they lose sight of the fact that our greatest victories often come from things going wrong.
(Or maybe not “going wrong,” but rather not going the way that we intended when we hoped for a perfect outcome from the very beginning.)
Member’s Update – November 5, 2021
“How A Secret Technique of a Starving College Kid From the 1980s Can Help You Make Repeat Online Sales Today”
Jim Edwards here with 3 tips to increase sales by bringing people back to buy over and over without having to spend your mortgage payment on Facebook ads.
Tip #1 – Give To Get: Keep In Touch On A Regular Basis
Weekly Update – November 3, 2021
A Note From Jim Everything I NEVER Learned In Economics 101 Class (But Wish I Did) Like many people, I took Economics and Psychology in college. I honestly don’t remember a lot (I was too busy partying). But I remember enough to realize they did us a great disservice in those classes. Why? Because they…
Member’s Update – October 29, 2021
How to REALLY Have A Breakthrough In Your Business Or Life – NOW!
If you’re someone who really wants to know how to take your business to the next level, then pay careful attention.
The Moral Of This Tip Is:
If You Want To Have A Breakthrough, You Must First Get Outside Of Yourself