Category Archives: Sales Copywriting and Content Marketing Hacks Podcast

We help entrepreneurs sell more with less effort and less stress… no matter what you sell! We cover topics on sales copy, content marketing, advertising, website sales letters, email marketing, headlines, ad writing and more. WARNING: we are not here to teach copywriters the finer points of copywriting… we’re here to make it easy for normal people to use words and pictures to make more sales and get results. And, we have a lot of fun doing it!

Goals and Outcomes – SCCMH [Podcast 52]

“Goals and Outcomes – SCCMH Podcast 52”

Jim Edwards and Stew Smith discuss the year 2020 goals and outcomes. What is the differences between your goals or your outcomes. Check out this podcast and see how Jim makes definitions of these classic actions. Treat GOALS like a verb. They are ACTIONS. The outcome is the result of your actions / goals.

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Getting People to Buy – SCCMH [Podcast 51]

“Getting People to Buy – SCCMH Podcast 51”

Jim and Stew discuss a question asked by multiple members of the SCCMH Facebook Group and The Jim Edwards Method. People are getting visitors to their webpages and sales copy, but no one is pulling the trigger and making a purchase. Jim discusses Why people do not buy as well as Why People Buy – Secret #3 (from Jim’s Book)

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Webinar / Seminar Promotion Ideas – SCCMH [Podcast 50]

“Webinar / Seminar Promotion Ideas – SCCMH Podcast 50”

Jim Edwards and Stew Smith discuss a series of marketing questions from TJEM Member Sarah Pitts. Whether you are marketing a webinar online or a seminar, getting eyeballs to your coaching / training content is the challenge to make your efforts successful. Check out this podcast no matter what your business is to see how you can utilize a system of marketing that works for old school (phone calls, letters in mail, signs, etc) and new school (email list marketing, newsletters, social media posts and advertising).

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Where to Start? Welcome to TJEM – SCCMH [Podcast 49]

“Where to Start? Welcome to TJEM ”

Jim Edwards of and Stew Smith discuss common questions and answers received from email and the closed Facebook Group such as

– Where do I get started? Go to TJEM Premium Member Dashboard
– What if I use a Mac or a PC?
– What is DIY Media Marketing
– Where is the Training Vault?…

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Facebook Live – Preparing for Black Friday and Other Big Holiday / Seasonal Sales – SCCMH [Podcast 48]

“Facebook Live – Preparing for Black Friday and Other Big Holiday / Seasonal Sales”

Jim and Stew Smith discuss some smart ways to stand out when having a sale. Don’t have a sale just to have a sale. Stand out by being different, funny, and adding value to a purchase vs just dropping the price…

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The Power of Headlines (Foul Play Suspected) – SCCMH [Podcast 47]

“The Power of Headlines (Foul Play Suspected)”

Jim and Stew Smith discuss
the importance of headlines with an amazing sub-conscious prop that Jim created
to grab your attention by “not” grabbing your attention. …

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What is Good Enough (with anything you produce) – SCCMH [Podcast 46]

“What is Good Enough (with anything you produce)”

Jim and Stew discuss What is Good Enough with business products, webpages, services, content. But always keep evolving as good enough today should be different from good enough 5 years ago. Check out how Jim and Stew handle the things that make us all human – typos, errors, mistakes, technology evolution, and much more…

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Customer Service Stories To Learn From – SCCMH [Podcast 45]

“Customer Service Stories To Learn From”

There is a fine line between doing too much customer service and just refunding people for their money. Learn where the line is. But also take customer service information as direct feedback on fixing something wrong with your product or buying process. Customer service is a double edged sword and can be helpful if you can take constructive criticism – it can also be painful if you take comments personally trying to please everyone….

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Lessons Learned from Recent Book Launch – SCCMH [Podcast 44]

“Lessons Learned from Recent Book Launch”

Jim and Stew discuss the recent book launch of Copywriting Secrets https://copywritingsecrets.com. Anything that you do in business, there should be a moment where you assess your performance, your team’s performance, and the performance of outsourced services. What can you do better? What went better than expected? What curve-balls occurred the required you to act fact with a contingency plan? What are the next steps and how can you avoid any issues already experienced with the initial launch? …

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Importance of FB Groups in Business – SCCMH [Podcast 43]

“Importance of FB Groups in Business”

Jim Edwards and Stew Smith discuss the importance of groups and how they can not just help you with sales, but be a source of positive vibes in your life and work. Having a place to seek answers / advice and share knowledge is what every self-employed entrepreneur needs. See more about Jim Edward’s Methods…

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