The Ultimate “Invitation” Formula That Calls Your Ideal Customers To Action Like Magic!

Who would like the ultimate little formula for a call to action that works anywhere? 

Here you go…

Let’s say I’m doing a little 5-10 minute presentation on “10 Reasons Why Everybody Should Have A Book If You Want A Bigger List”. 

I go through the 10 things real quick, then at the end I say, “Oh, before I forget, if you want to be able to create your own book to use as a lead magnet, or in a book funnel to develop paid customer leads, I can show you nine different ways…

Continue Reading →

The Sneaky Sales “Tie Down” of Feature – Benefit – Meaning

When I was in the furniture business, I learned from a real old school salesman named Buck Daniels. I actually dedicated my book to him along with my mom, my dad, my wife, and Russell Brunson.

Buck taught me a selling concept called “tie downs.” Tie downs are basically where, when you’re talking to somebody, as soon as whatever it is you’re selling meets one of their requirements, you tie them down to that feature.

Example: “So we can agree that this…

Continue Reading →

Is Your Email Address “Blacklisted?”

A lady emailed me yesterday very upset over the fact that her friend’s Internet Service Provider (ISP) wasn’t delivering important email messages. This lack of delivery caused a real problem for the two of them with ruined plans, missed appointments, and just plain inconvenience. If you don’t use email, this might not sound like a “big deal.” But this problem of non-delivery has dramatically affected the way businesses use email and how consumers receive email.

To put things into perspective, imagine if every time you dialed a friend’s phone number you had no idea whether it would ring or not. Now imagine how frustrated you would feel over time if…

Continue Reading →

Weekly Update – March 9, 2022

Jim’s Golden Nuggets Are You An Accidental Spammer (And You Don’t Even Know It)? When most people hear the phrase “email marketing” they think of a business sending email out to people trying to sell stuff. When entrepreneurs hear the phrase email marketing, they often think of emailing your customers and subscribers to sign up…

Continue Reading →

How To Build A Profitable Email List In 60(ish) Seconds [video]

If you want people to join your list, you have to set up a value exchange. People who sign up for free stuff only want MORE free stuff (which doesn’t help you at all). But, if you help them get their number one payoff, they’re gonna love you, trust you, respect you, and PAY you!…

Continue Reading →

Email Marketing Is Dead… Or Is It?

For as long as I can remember, people have been saying that email marketing is dead. 

The first time email marketing died was really when blogs came out and introduced RSS feeds. 

They said, “Ah, nobody’s gonna want to get email anymore. They’ll just subscribe to updates and your RSS feed will push it through to them.”

Nope. Didn’t happen…

Continue Reading →

Weekly Update – March, 2, 2022

Jim’s Golden Nuggets How To Build A Profitable Email List In 284 Words! If you want people to join your list, you have to set up a value exchange.  What does that mean? It means they don’t want to give up their good email address. Why?  Cuz you might spam them! To overcome that fear,…

Continue Reading →

Email Marketing is DEAD [video]

For years, people have been saying that email marketing is dead. It’s NOT! Want to know the secret to successful email marketing? Send emails to people who actually want to receive them, not just a bunch of people who don’t give a crap about what you’re talking about. A targeted list of people who have…

Continue Reading →

Weekly Update – February 2, 2022

A Note From Jim Author = Expert = More Influence = More Connection = More Impact! The Word Of The Day Is “Author” When most people see the word “author” they quickly imagine someone who wrote a book. Others sometimes think of their favorite writer or their favorite book series. But some entrepreneurs, coaches, speakers,…

Continue Reading →

How To Be The #1 “Hooker” In Your Niche [video]

If you’re sick and tired of being forced to spend years of trial and error figuring it out on your own and you want to get more views and clicks, then this brand new video “How To Be The #1 “Hooker” In Your Niche” is exactly what you’ve been looking for!Want more tips on grabbing…

Continue Reading →